TURN BRANDING ON ITS HEAD : A CHEESEBURGER'S TALE

Ever pondered what it would necessitate to revamp a humble cheeseburger into a marketing sensation? Well, our buddy Carl the Cheeseburger is about to demonstrate just that. Carl's been feeling a little bland . He knows his classic recipe is tasty , but he's craving something more. He wants to stand out in a world of sandwiches. That's where the mag